Today's Store Hours: 9:00 am - 8:00 pm

Juice Bar & Eatery: 9:00 am - 5:00 pm

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Last month I discussed the importance and benefits of bioavailable copper (link here). Copper production is dependent upon retinol which is the natural source of vitamin A. Vitamin A is fat-soluble and found only in animal foods in significant amounts.  If you search the term “retinol”, the results are primarily related to skincare, but for this article, retinol is referring to truly natural vitamin A. Of most importance is the inner relationships of retinol with copper, vitamin D, iron, magnesium, and a protein called ceruloplasmin. For example, if we don’t have enough retinol in our diet, we can’t activate the receptor sites for vitamin D. Lack of vitamin A increases inflammation and increases the iron load. High vitamin D results in hyper suppression of vitamin A and iron dysregulation. Retinol is synergistic with bioavailable copper.

Today, all the focus is on vitamin D. Nobody talks about retinol, the real vitamin A, even though, back in the 1920s, all of the research was centered around retinol.  According to Morley Robbins, biologist and founder of the Root Cause Protocol, retinol is important for regulating iron recycling, decreasing inflammation, protecting from cancer, and providing critical support for the immune system and metabolism.  Retinol is important for breast milk and fetal development. In the mitochondria, retinol is a lubricant at the subcellular level. Retinol prevents lipid peroxidation. Low retinol is directly related to fatigue. Retinol is supportive of vision and can help with night blindness.

The food sources of retinol are grass-fed butter, heavy cream, beef liver, pastured egg yolks, raw milk, and cod liver oil. The best-concentrated source of retinol is the Rosita brand of cod liver oil. It is sustainably harvested and produced in Norway. It is fresh, wild, and raw. The temperature never exceeds 50 degrees during the entire process. It is available in softgels and liquid. Rosita cod liver oil naturally contains polyunsaturated, monounsaturated, and saturated fats, meaning it is a whole food supplement. This is different than fish oil. Cod liver oil is a super-concentrated source of retinol, providing 3900 IU of retinol per teaspoon.

Please speak with a Natural Living associate to learn more about Rosita Cod Liver Oil. To learn more valuable information about retinol, listen to a podcast with Morley Robbins titled “Why Retinol is Essential for Your Health” at  Email questions to Rick at

For Rick’s AUDIO Version, click here

Richard S Montieth

Founder and Co-Owner

Rick has been the back bone of this business since it was born in 1973. His extensive knowledge has made him the number one favorite of customers and employees alike. Joined by his two sons, Brett and Andrew, Rick enjoys helping customers with their health and wellness needs and contributing to the health of the community.

Today's Store Hours: 9:00 am - 8:00 pm

Juice Bar & Eatery: 9:00 am - 5:00 pm